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Showing posts with the label #MobileApps

App or Web App? The Real Difference That Impacts User Experience

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Have you ever wondered what is the difference between the app and the web app? You are not alone! Many people think they are the same thing. But they are not - and the option you choose can affect how users feel about your product. In this article we will explain the real difference in simple words. You will learn how each of them works, how they affect the user experience and how Easezen can help you choose the best for your business. What Is an App? An app, short for "mobile app," is something you download from the App Store or Google Play. It sits on your phone or tablet and runs like a regular program. Here are some examples of apps: Instagram WhatsApp Spotify TikTok Apps work well even when you’re offline (in many cases). They can use your phone’s camera, GPS, contacts, and more. What Is a Web App? A web app is a program you use in your browser, like Chrome, Safari, or Firefox. You don’t need to download it. Just open a link, and it works. Examples of web apps include: ...

Why UI/UX Is the Backbone of Every Successful App

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Have you ever used an app that made you feel happy and comfortable?Or maybe one that made you confused or even annoyed?  The way an app appears and works, it means a lot. This is the place where UI and UX come in. UI means user interface . This is what you see on the screen - such as buttons, text and color. UX means user experience . How you feel when using the app - if it is simple, fun or hard or disappointing. Together, UX helps improve the app. In fact, they are the backbone of all successful apps. Let's find out why. First Impressions Matter When you first open an app, make a quick option. You like it or not. This is the first impression. If the app looks dirty or misleading, people can close it and never come back. But if it looks clean, colorful and easy to use, they will probably last longer. This is the power of good UI and UX Easy to Use Means Easy to Love Have you ever been stuck in an app and don't know what to do next? Poor UX may feel that people are lost or upse...